These days, there are seemingly endless amounts of “green labels” out there. What do they all mean?
In the world of green building there are a variety of green building rating systems. Some take a holistic approach and evaluate all the various systems inside and outside your home; others examine a narrower band of categories such as indoor air quality or energy efficiency. Complicating matters further, different – yet similar – names are used within different regions (or even smaller jurisdictions) throughout the country. Take, for example, this dizzying sampling of names: Built Green, Build Green, Earth Advantage, Earth Craft Home, Green Home Choice, I-Built, EcoBUILD.
Generally, to achieve certification in any of these green building rating systems designers produce designs and specifications that incorporate the required goals and then builders incorporate requirements into their construction practices. What generates confusion for home owners and buyers is trying to understand the myriad of different goals and check-list requirements applied to each prospective home. Green labels wouldn’t do much good if consumers did not understand them and what they are trying to achieve.
Understanding and appreciating the design, engineering and finishing choices builders include can help prospective home buyers differentiate between homes beyond an aesthetic appeal. Builders often tout a home’s “green features.” However, until a single building standard is adopted what is called “built green” may differ between programs.
So how do you distinguish between green building certifications? Let’s start at the national level. Both the National Home Builders Association (NAHB) and the U.S. Green Building Council (USGBC) have developed rating systems for residential construction. The NAHB calls it guidelines, the Green Home Building Program; the USGBC who created the Leadership in Energy and Environmental Design (LEED) certification system, calls its system: LEED for Homes. Both of these rating systems include a wide-range of protocol for how to build a green home.
At first glance, both the NAHB Green Home Building Program and the USGBC LEED for Homes look similar. They are. Both organizations have published lengthy checklists and guidelines that define categories such as Energy Efficiency, Water Conservation, and Indoor Environmental Quality. Both describe criteria and objectives to meet in order to obtain points toward a rating. And each rating system has different levels – the Green Home Building Program has 3-levels: Bronze, Silver, and Gold; LEED for Homes has 4-levels: Certified, Silver, Gold, and Platinum. The higher the level, the more green features a home has incorporated. Both rating systems aspire to design and build homes that are energy efficient, use water wisely, are well placed on a site, and incorporate building materials and best construction management practices that tread lightly on the earth.
The differences between the programs are subtle. Many of the variances relate to how the homes are rated, how the programs are executed, and plain old competition for brand name recognition and dominance. The USGBC rating system relies on third-party certification to determine how many points to award each house. The NAHB allows local builders and jurisdictions to establish their own certification process. For example, the local home builders’ chapter in King and Snohomish counties, two counties in Washington State, has established a rigorous green building rating system that requires third-party certification to achieve its highest green building levels whereas the lower-point levels are based on the builder’s self-verification.
In future posts I’ll explain the actual differences between other types of green building certifications, labels, and standards.